Bitcoin logo will make its debut this year in the English Premier League, on the shirts of Watford FC. It will be placed on the shirt sleeve of the official Watford FC football jersey as part of its sponsorship with Sportsbet.io, the main shirt sponsor of the English football club.
“Placing the Bitcoin logo on a Premier League shirt is something that challenges the accepted norm.”Watford FC Chairman and CEO Scott Duxbury
Bitcoin Logo Will Get Exposure To Millions
English Premier League is the most watched football league, with millions of people around the world watching it.
According to Justin Le Brocque, Sportsbet.io head of marketing, placing bitcoin logo instead of the company’s logo will increase the awareness.
“Some of the biggest challenges we and others like us face is raising awareness, dispelling common myths around cryptos and educating the public on the advantages and opportunities presented by cryptocurrencies. Our partnership with Watford marks a major disruption in the world of traditional sports sponsorship, and by adding the Bitcoin logo we hope this world’s first partnership will create even more buzz around cryptocurrencies,”Justin Le Brocque, Sportsbet.io Head of Marketing
Brocque also explained that the partnership was established to educate the public on the pros and opportunities that cryptocurrencies bring to the people.